FRACTIONAL
Chief Marketing Officer
Generate Revenue and Grow Your Business
BUA Marketing provides advisory services for companies that need a part-time Chief Marketing Officer (CMO) along with specialized delivery services that extend the capabilities of your marketing department.
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Businesses use fractional CMO services because they do not need a full-time CMO but still require expert strategy and leadership.
What a Fractional CMO offers:
Management and coordination of the marketing team, and inspiring team members.
​Event Management and Staffing for events
Working with outsourced agencies leaning on their experience
Developing the marketing strategy for both the short-term and long-term
Deciding and committing to which marketing strategies are best for your business, such as SEO, content marketing, paid advertising, or a podcast, etc.
Solving marketing problems that will arise and need to be resolved quickly.
Advice on appropriate marketing technologies and software
Provide strategic direction to increase marketing-qualified leads
Optimization of attribution modeling to better track performance
