FRACTIONAL
Chief Marketing Officer
Generate Revenue and Grow Your Business
BUA Marketing provides advisory services for companies that need a part-time Chief Marketing Officer (CMO) along with specialized delivery services that extend the capabilities of your marketing department.
Businesses use fractional CMO services because they do not need a full-time CMO but still require expert strategy and leadership.
What a Fractional CMO offers:
Management and coordination of the marketing team, and inspiring team members.
Event Management and Staffing for events
Working with outsourced agencies leaning on their experience
Developing the marketing strategy for both the short-term and long-term
Deciding and committing to which marketing strategies are best for your business, such as SEO, content marketing, paid advertising, or a podcast, etc.
Solving marketing problems that will arise and need to be resolved quickly.
Advice on appropriate marketing technologies and software
Provide strategic direction to increase marketing-qualified leads
Optimization of attribution modeling to better track performance
